Saturday 16 February 2013

Joanna Coles On Cosmo, Miley, And Their Signature Platinum Pixie Cuts


Between Kate Lanphear, Joanna Coles, and Miley Cyrus, there have been a lot of platinum pixie cuts making their way around the shows this season at New York Fashion Week.
Two of them were out in full force Wednesday night at Acme restaurant in Greenwich Village for Cosmopolitan‘s party to celebrate Cyrus’ March cover. A too cool for school scene this was not; while the 20-year-old was safely ensconced in the VIP area, that didn’t stop partygoers from pushing and shoving their way to the front of the velvet ropes in an attempt to snap iPhone photos of the star. We weren’t exactly in the mood for a mosh pit, but we did catch a glimpse of Miley on her way out around 11PM, sporting a leather Moschino jacket, Maison Martin Margiela dress, and, of course, the supershort, bleached ‘do that made headlines last summer after she chopped off her long locks.
As it turns out, Miley was introduced to Chris McMillan, the hairstylist behind the dramatic crop, while on a shoot for Marie Claire, where Coles was editor in chief until she decamped for Cosmo in September. “We’re both obsessed by him,” the editrix gushed at the event. “He’s a brilliant, brillant guy.” So brilliant, in fact, that Coles is considering taking Miley’s edgy look for a spin herself. “I’m thinking of having it shaved at the sides myself,” she confessed.
But it wasn’t just the new ‘do that landed Cyrus the cover. Coles explained that she wanted to pick a star who really represented her new vision for the magazine after erstwhile editor Kate White‘s departure. “I knew when we opened the first issue that I wanted someone who signaled that there was a new editor in the seat,” she said, “so I thought, ‘Who is someone that I love working with, that’s perfect for Cosmopolitan, and that represents a new editor?’ and I was like ‘Miley Cyrus’.” Also in store for us with the new and improved glossy: more fashion, more career advice, and more of the “genius DNA” established by its late, legendary editor Helen Gurley Brown.
We have no doubt the March issue is flying off the shelves at this very moment, not least because of Miley’s personal social media push. The star leveraged her substantial Twitter following to get fans to plaster newsstands with copies of the mag, a stunt which may have left other publications feeling a little miffed. “I know some other magazines were upset by that,” Coles admitted, “because the retailers told me that they were having complaints. They were laughing about it, though.”


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